Who we are​

A new way to buy lighting


The LIGHTINUP Group revisits the world of design in terms of digital innovation, technological innovation, research and development.
We aim to meet our customers' needs by offering high quality products and digitising procurement and project management methods.

Innovative Startup for the Italian Lighting Manufacturing

LIGHTINUP - owner of the BULBY brand - is a Made In Italy lighting manufacturer that revisits the world of design with a focus on digital innovation, technological innovation, research and development. 

Articles no longer conceived as a simple'mass-produced product' but as a tool for interaction with the human being, both in the choice of customisation and in the functional and developmental characteristics. 

Thanks to 20 years of experience in custom made lighting project management for some of the most important ff&e projects, we know how important it is for you to be supported in the development in an efficient and fast way by adapting each product to your projects. This is why I founded LIGHTINUP, a manufacturing company - innovative startup - that aims to revolutionise the relationship between the Made in Italy manufacture of High-end Lighting products and the furnishing professional, interacting with 3D/AR technologies in the customisation of our products according to your stylistic, technical and design requirements.

Our B2B-B2C lighting supply platformsLIGHTINUP, BULBY and MYLLUMI offer a fully customisable shopping experience of our exclusive collections.

You will be able to adapt our luminaires to any type of structure (e.g..retail, hospitality), configuring it both in terms of design (materials, colours, cables, lengths and dimensions ) and lighting specifications including lumens, kelvins, light sources, and automation applications.

LIGHTINUPwas created to give architects, designers, or end customers the opportunity to customise their product to any size, with any material, finish or type of workmanshipthrough an innovative project management know-howfurnishing, tried and tested through years of international experience.